Straight talk on your website — free

I'll review your site in plain language: what builds trust, what creates doubt, and what may be costing you leads.

Built for small businesses, contractors, local services, and anyone who depends on their site to bring in work.

Free reviewNo obligationActionable feedback

This is a personal pass from someone who builds sites every week — not a canned AI scorecard or automated “SEO audit” PDF.

What you get

A concise review focused on first impression, clarity, and whether visitors can confidently take the next step — usually call, text, or book.

First impression

Does the site immediately feel credible and relevant?

Clarity

Is it obvious what you do, who it's for, and what to do next?

Conversion

Do layout, messaging, and CTAs make action easy on desktop and phone?

What I review

A practical checklist — not buzzwords.

Headline clarity

Does the main message match what visitors came for?

Visual trust

Does the design feel intentional and aligned with your business?

Calls to action

Are next steps obvious, repeated where it helps, and easy to tap?

Mobile experience

Does the site hold up on a phone — readability, speed, thumb reach?

Want a new direction afterward? Get My Free Preview or contact me.

Request your roast

Your site URL and email — I'll follow up personally (typically within 24–48 hours).